The High Cost of Pricing
Pricing compliance to capture the full value of every sale
As sales organizations do whatever is necessary to meet targets—which usually means cutting prices with no regard for margins—a pricing compliance strategy offers a better solution. By setting prices and establishing the right policies, processes and tools to enforce them, a sales force can capture the full value of every sale—without losing a single customer.
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For more information, please contact the authors: Donna Stella Shalin Shah Pushkin Pant Sara Matlock Ann Tansamrit
September 2009
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