Ending the Tug-of-War

Using terms-of-sale to reduce costs in the CPG value chain

When it comes to the costs of delivering goods, the tug-of-war between CPG firms and retailers has gone on for years. But in this economic downturn, this battle has turned expensive. Product choice and variety are good, yet inefficient shipping and delivery processes result in increased costs. The best way to tackle this is to improve terms-of-sale programs.

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For more information, please contact the authors:
Bob Byrne
Jim Singer
Joy Peters

August 2009