Corporate Affairs

Speaking with an authentic voice

Open any newspaper or visit any website and you’ll see highly charged topics dominating the discussions: the financial crisis, failures in corporate ethics, offshoring, labor relations, green and sustainability initiatives, corporate giving and education, to name a few. Companies today face growing and unprecedented pressure to formulate a position on these issues. When situations arise, every management team has to ask: What are our positions on these topics? Who is going to communicate our positions? What communications vehicles should be deployed?