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Books written by A.T. Kearney authors demonstrate the depth of the firm's knowledge on a wide range of business issues.

Corporate Plasticity – How to Change, Adapt, and Excel

Capturing Long-Term Advantage with Corporate Plasticity

By Christian Schuh, Wim Plaizier, Laurent Chevreux, Wayne Brown, and Alenka Triplat

Corporate Plasticity

Even the best combination of strategy and functional excellence can provide only limited long-term advantage. A.T. Kearney’s Corporate Plasticity: How to Change, Adapt, and Excel identifies the missing piece and explains the rise and fall of great organizations. Plasticity is the cornerstone that allows strategy and functional excellence to deliver value.



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